We’re living in ‘the age of experience’, and that should shape the delivery of legal services, Adam Bullion, general manager of marketing at conveyancing search services company InfoTrack, writes in NLJ this week
Bullion says conveyancers should take inspiration from retailers and restaurants and ensure their clients have a ‘good experience’ in terms of communication, service and information. For example, their offering could include ‘consumer apps that provide progress updates on their sale or purchase or access to platforms with smart forms which empower home movers to complete forms on any device, from anywhere, anytime’.
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